
Silky Smooth Dove Bars
Allegations: Misleadingly marketing that ice cream bars are covered in milk chocolate when the coating contains ingredients not contained in real chocolate
Cooper et al. v. Mars, Inc.
23-cv-135, C.D. Cal.
(Jan. 2023)
Millman et al. v. Mars Inc.
23-cv-79, E.D.N.Y.
(Jan. 2023)
Prescott et al. v. Mars, Inc.
23-cv-4915, E.D.N.Y.
(March 2023)
Dove Promises Deeper Dark Chocolate 70% Cacao
Failing to disclose that products contain dangerous levels of heavy metals (lead and cadmium)
Pending
Allegations: Misleadingly marketing that ice cream bars are covered in milk chocolate when the coating contains ingredients not contained in real chocolate
Allegations: Falsely marketing products as “made with real fruit” when the fruit ingredients contain sugar and other non-fruit components
From the “well, duh” department: Snickers, a candy bar, advertises itself as a snack that satisfies hunger in a series of ads that claim “you’re not you when you’re hungry.”…