Disney’s Dream Key Passes
Allegations: Falsely marketing that there would be “no blockout dates” for Dream Key passholders when such claims are not true
Thompson et al. v. The Walt Disney Co.
23-cv-9441, C.D. Cal.
(Nov. 2023)
Disney Aulani
Falsely marketing that facilities are safe for families of all ages without disclosing that surfaces in the pool area are excessively slippery
Pending
Allegations: Falsely marketing that there would be “no blockout dates” for Dream Key passholders when such claims are not true
Allegations: Misrepresenting that the passes are not subject to any “blockout” dates when there are days and times that the passes cannot be used
Allegations: Failing to adequately disclose the terms of subscriptions
Well, maybe some commercials.
MyMagic+ at Disney may mean shorter lines but more direct marketing to guests.