NY & Co. Merchandise
Allegations: Falsely advertising discounts off of artificially inflated reference prices
In June 2017, a class-action lawsuit was filed against New York & Company for allegedly misleadingly advertising discounts at its outlet stores by misleadingly comparing “discounted” prices to “OUR PRICE” prices (i.e., original prices) when, according to the complaint, the merchandise was never offered at the represented original prices, which are artificially inflated. (Hedrick et al v. New York & Company, Inc. and New York & Company Stores, Inc., Case No. 17-cv-1153, S. D. CA.)
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Allegations: Falsely advertising discounts off of artificially inflated reference prices
Allegations: Misleadingly advertising discounts from artificially inflated reference prices
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.
Cecilia D’Anastasio, Bloomberg
Before paying a company for something, know all your options.