FTC Takes TruHeight’s Growth Claims Down a Few Pegs
Supplement maker agrees to pay $750K to settle deceptive health claims lawsuit.
In March 2017, a class-action lawsuit was filed against Unique Beverage Company for allegedly misleadingly marketing Cascade Ice Coconut Water as coconut water when it actually does not have any coconut. (Silva et al v. Unique Beverage Company, LLC, Case No. 17-cv-391, D. OR.)
For more information about the marketing of water and TINA.org’s coverage of the product, click here.
Supplement maker agrees to pay $750K to settle deceptive health claims lawsuit.
Settlement comes after TINA.org exposed thousands of deceptive income claims.
TINA.org sheds light on confusing and misleading brightness claims.
Brant James, Ingame
Company becomes the latest to leave the industry.