A Brand Story
Be wary of questionable and deceptive claims in origin stories.
In March 2017, a class-action lawsuit was filed against Unique Beverage Company for allegedly misleadingly marketing Cascade Ice Coconut Water as coconut water when it actually does not have any coconut. (Silva et al v. Unique Beverage Company, LLC, Case No. 17-cv-391, D. OR.)
For more information about the marketing of water and TINA.org’s coverage of the product, click here.
Be wary of questionable and deceptive claims in origin stories.
Mounting lawsuits accuse Meta of breaking privacy promises.
Breaking down the fine print of this March Madness commercial.
Advertised $19.99 price deserves an official review.
When the sale price is the regular price.