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Allegations: Falsely advertising discounts off of artificially inflated reference prices
Waller et al. v. Henkel Corp.
23-cv-486, E.D. Mo.
(March 2023)
All liquid laundry detergent
Misleadingly marketing that the product contains enough detergent to wash 58 loads of laundry without adequately disclosing that the number corresponds to the smallest load size listed and the product contains enough detergent to wash approximately 28 loads of the largest load size listed
Pending
Allegations: Falsely advertising discounts off of artificially inflated reference prices
Allegations: Misleadingly marketing that products contain enough detergent to wash 115 loads of laundry
Allegations: Misleadingly marketing that products contain enough detergent to wash 58 loads of laundry
Allegations: Misleadingly marketing that products contain enough fabric softener for 120 loads of laundry
Allegations: Misleadingly marketing that products contain enough detergent to wash 64 loads of laundry
Allegations: Failing to disclose that products contain the carcinogen benzene
Get a load of this.
How can a “fragrance free” product contain fragrance?
Advertised loads of laundry on bottle may be all but impossible to achieve.