Adore Me
TINA.org investigated the marketing of Adore Me, a web-based lingerie company, and found that it used deceptive marketing tactics, including ads that deceptively promoted product prices that were only available…
Adore Me’s Marketing of Automatic Renewals
February 2017: This case was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled. after the named plaintiff settled her individual claims. The terms of the settlement have not been disclosed.
October 2016: Another class-action lawsuit was filed against Adore Me for allegedly deceptively marketing its automatic and continuous service offers by failing to adequately disclose the terms and charging consumers without their consent. (Lira et al v. AdoreMe, Inc. and Does 1-10, Case No. 16-cv-1858, C. D. CA.)
For more information about other class-action lawsuit filed against Adore Me and TINA.org’s coverage of the company, click here.
Legal Action
Class-Action Tracker
Adore Me’s Automatic Renewals
August 2016: The named plaintiff withdrew the complaint and voluntarily dismissed this case When a complaint is dismissed with prejudice, it cannot be refiled.. The reasons for the dismissal have…
Adore Me’s VIP Membership
August 2016: This case was voluntarily dismissed, the reasons for which have not been disclosed. The named plaintiff’s claims were dismissed When a complaint is dismissed with prejudice, it cannot…
The Latest
FTC Announces New ‘Click to Cancel’ Provision for Subscriptions
TINA.org supported effort and applauds updated rule.
US retailers’ members-only programs under scrutiny with Amazon lawsuit
Arriana McLymore and Katherine Masters, Reuters
The Cost of Doing Business
Comparing the amount companies agree to pay to settle deceptive marketing charges with their annual revenue.
Marketers Downplay Consumer Harm Caused by Negative Option Offers
Marketers are attempting to put a positive spin on the negative option.
California Is Latest to Strip Down Adore Me’s Deceptive Marketing
Online retailer agrees to pay a minimum of $200,000 in restitution to settle California action.