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‘No One OutPizzas the Hut’
Objectively provable claim or silly slogan? Reader argues it’s the former.
Reality Check: TINA.org Calls on FTC to Address Virtual Influencers
Why the FTC should consider virtual influencers as it reviews its Endorsement Guides.
KFC Chicken Tenders Bucket
Overflowing buckets of chicken do not translate to the dinner table.
KFC Family Fill Up
Big bucket of chicken may not fill you up as much as you think.
Zombie Endorsements
Deceased actors brought back to star in advertisements.
Pink Ribbon Doesn’t Always Indicate A Healthy Buy
Should breast cancer foundations accept cash from companies selling these products?
Where the Super Bowl Ads Really Are
Super Bowl commercials appear in places you might not think of.
Consumers Helping to Hawk Products During Super Bowl
From cars to pizza, companies are increasingly finding ways to involve consumers in game day commercials.
Class-Action Tracker
KFC’s “Fill-Up” Buckets of Chicken
December 2017: A federal judge granted KFC’s motion to dismiss the complaint finding that it failed to state a claim upon which relief could be granted. 2016: A class-action lawsuit…