The Hershey Company
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These Super Bowl LVIII Advertisers Have Been Taken to Court for Deceptive Marketing
Several of this year’s Super Bowl advertisers have run into legal trouble for alleged deceptive marketing.
Not So Sweet: The Deceptive Marketing of Candy
Sometimes the trick is the treat.
2020 Reasonable Consumer Quiz
See how you stack up.
Reese’s Pieces Peanut Butter Cups
Pieces in cups are but fragments of those advertised.
Class-Action Tracker
Hershey’s Organic Chocolate Bars
Allegations: Falsely marketing that products are made from ethically sourced and sustainable cocoa
Bubble Yum
Allegations: Misleadingly marketing products as high quality and sustainable, and claiming the brand is transparent about its ingredients
Hershey’s Products
Allegations: Misleadingly marketing products as safe and sustainable
Pirate’s Booty
Allegations: Falsely marketing that products contain no preservatives
SkinnyPop Popcorn
Allegations: Products contain less popcorn than advertised
Hershey’s and Lily’s Chocolates
Allegations: Failing to disclose that products contain harmful chemicals
Reese’s Shaped Candies
Allegations: Falsely representing on product packaging that several shapes contain carved out artistic designs when there are no carvings on the actual products
Lily’s “Stevia Sweetened” Chocolates
Allegations: Misleadingly marketing products as “Stevia Sweetened”
Brookside Dark Chocolates with Fruits
Allegations: Falsely marketing that products contain “no artificial flavors”
Chocolate from Mars, Hershey’s, Nestle, and Others
Allegations: Misleadingly representing that companies would “phase out” and stop using forced child labor when they continue to use child labor to harvest cocoa
White Kit Kat Bars
July 2020: A federal judge dismissed this case for lack of subject matter jurisdiction. The judge further concluded that allowing plaintiffs to amend their complaint would be futile because “reasonable…
White Reese’s Peanut Butter Cups
October 2020: A federal judge dismissed the complaint for failure to state a claim finding that reasonable consumers would not be misled into believing that the product contains white chocolate.…
Boxes of Reese’s Pieces and Whoppers Candy
February 2018: A federal judge granted The Hershey Company’s motion for summary judgment finding that the named plaintiff failed to show that the allegedly deceptive practice caused him injury because…
Pirate’s Booty
December 2014: All six cases were voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled., the reasons for which have not been disclosed. Click on the…
Pirate’s Booty Aged White Cheddar Snacks
A class-action lawsuit was filed against B&G Foods and Pirate Brands for allegedly deceptively using You know when you buy a big bag of chips, and you’re all psyched for…