
Pirate’s Booty Aged White Cheddar Puffs, Cheddar Blast Puffs, and Smart Puffs
Allegations: Falsely marketing products as containing “no artificial preservatives”
Loza et al. v. The Hershey Co.
24-cv-1455, N.D. Cal.
(March 2024)
Lily’s chocolates
Misleadingly marketing products as “Stevia Sweetened” when the primary sweetener is erythritol, a highly processed sugar alcohol, not stevia, a plant-based sugar alternative
Pending
Allegations: Falsely marketing products as containing “no artificial preservatives”
Allegations: Falsely marketing that products are made from ethically sourced and sustainable cocoa
Allegations: Misleadingly marketing products as high quality and sustainable, and claiming the brand is transparent about its ingredients
Allegations: Misleadingly marketing products as safe and sustainable
Allegations: Falsely marketing that products contain no preservatives
Allegations: Products contain less popcorn than advertised
Allegations: Failing to disclose that products contain harmful chemicals
Allegations: Falsely representing on product packaging that several shapes contain carved out artistic designs when there are no carvings on the actual products
Allegations: Falsely marketing that products contain “no artificial flavors”
Allegations: Misleadingly representing that companies would “phase out” and stop using forced child labor when they continue to use child labor to harvest cocoa
Several of this year’s Super Bowl advertisers have run into legal trouble for alleged deceptive marketing.
Sometimes the trick is the treat.
See how you stack up.
Pieces in cups are but fragments of those advertised.