An In-Depth Examination of Self-Regulation in the MLM Industry
TINA.org publishes a groundbreaking new report about the history and effectiveness of self-regulation in the MLM industry.
Blog
Opinions on a variety of deceptive marketing topics.
Most Recent Posts
A Lullaby of Deception
For Mike Huckabee’s next trick, a supplement that is “clinically proven” to help users fall asleep, stay asleep and wake up refreshed.
Caulk-y Made in USA Claims
Why is this tool with “China” on the packaging being marketed as made in the USA?
The Accidental Typo on Purpose
How deceptive MLMers try to evade regulators in the COVID era.
5 Takeaways from #NAD2021
Checking in on the system of self-regulation in the ad industry.
Midas Oil Change Coupon Stalls at Checkout
A coupon only a mechanic can love.
Live from New York, it’s … an ad for Zillow?
Funny Saturday Night Live sketch raises more questions about show’s foray into branded content.
Seen or heard a deceptive ad? Report an Ad
Chevy Says Its Silverado Is ‘The Official Truck of Real People.’ Really?
Not all of the puffed-up claims in this TV ad can be defended as puffery.
Revisiting Shinola’s Made in USA Claims Three Years after FTC Inquiry
In focusing on express claims, did the FTC overlook implied claims that convey the same message?
Editorial and Sponsored Content: Whose Line Is It Anyway?
NAD decision regarding affiliate links sets a dangerous precedent for advertisers to manipulate editorial content.
Health Clinic’s Baseball Ad Strikes Out with Mouse Print Disclaimer
Though it makes for a fun guessing game.