Ad Alert

Best Buy Black Friday

If an electronics store sends you an email advertising a $2200 television as being on-sale for $999, should you actually be able to buy the television at the $999 price? TINA.org twitter follower @JohnJohnson777 thought so, after Best Buy sent him an email advertising a Sony TV at a steep discount. But John found that the TV was not available in stores near him in Texas, and he found that he couldn’t buy the TV off Best Buy’s website either. He alerted us to his complaint over Twitter:

 

 

 

 

Best Buy responded:

 

Look out for bait-and-switch ads like this, which advertise an item at one price before trying to get you to buy it at another price. For more on bait and switch, click here.


Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.


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