Zara’s Pricing Practices

Direct Energy’s Pricing

Allegations: Using a deceptive bait-and-switch pricing scheme

Pricing Discounts at Kohl’s

Allegations: Misleadingly marketing pricing discounts by comparing discounted prices to artificially inflated regular prices

Uber’s Upfront Pricing

Allegations: Routinely charging riders more than the cost quoted to them before purchase in the app’s Upfront Pricing feature

Sierra Trading Post’s Pricing Practices

Pricing Discounts at Bass Factory Outlet Stores

Safeway’s Pricing

The Pricing Tactics of American Airlines

McAfee’s Automatic Renewals and Reference Pricing

Pricing Discounts at Express Factory Outlet Stores

Allegations: Falsely advertising discounts by comparing discounted prices to artificially inflated “original” prices and as available for a limited time when the purported discounts are ongoing

Pricing Discounts on Temu

Allegations: Misleadingly marketing discounts off of artificially inflated regular prices and as available for a limited time or limited quantity of products

Pricing Discounts on Eloquii Clothing

Allegations: Falsely advertising discounts off of artificially inflated reference prices and as available for a limited time

Pricing Discounts on Tuft & Needle

Allegations: Misleadingly advertising discounts off of inflated regular prices and as available for a limited time

Discounts at Kohl’s Stores

Discounts at Sports Warehouse

Discounts on Products Sold at 24 Hour Fitness

Allegations: Misrepresenting pricing discounts on products for sale at its gyms by offering steep discounts off of false former prices

Discounts at Calvin Klein Outlet Stores

Allegations: Falsely advertising pricing discounts from artificially inflated reference prices

Coach Outlets

Allegations: Misleadingly advertising pricing discounts

Room Rates at Omni Hotels

Allegations: Engaging in drip pricing

Discounts at The Gap and Banana Republic Stores