Federal Laws Governing Ads Consumer Basics Federal Laws Governing Ads There are many federal laws that regulate advertisements in some way or another.
Truth is Not Always a Defense Consumer Basics Truth is Not Always a Defense The truth is bigger than the sum of an ad’s parts.
Puffery – A Marketer’s Right To Lie Consumer Basics Puffery – A Marketer’s Right To Lie Ads can legally lie to you as long as the lie is so obvious an exaggeration that you know not to take it seriously.