Social media influencers are changing the way companies market their products

Jo Ling Kent, Today

FTC ‘educating’ influencers like J.Lo and Lindsay Lohan

Richard Johnson, Page Six

Brands Are Building Their Own Virtual Influencers. Are Their Posts Legal?

Jesselyn Cook, HUFFPOST

FTC Punishes ‘Detox’ Tea Maker Teami, With a Slap on the Wrist for Influencers Including Cardi B

Scott Nover, ADWEEK

FTC Puts Influencers on Notice for Potential Disclosure Violations

Alexandra Steigrad, WWD

Federal Trade Commission Pens Letters Admonishing Instagram Influencers

Emma Sarran Webster, Teen Vogue

TINA Fires First Salvo at Virtual Influencers

Linda A. Goldstein & Amy Ralph Mudge, Lexology

Fyre Festival investigation sparks conversation about power of influencers

ABC News

93% of celebrity influencers don’t signpost ads correctly on Instagram

Rebecca Stewart, The Drum

The Problematic Fakery Of Lil Miquela Explained—An Exploration Of Virtual Influencers and Realness

After Kim Kardashian’s SEC settlement, influencers working with brands could face more scrutiny – and fines

Marty Swant, Digiday

Marketing Your Brand With Influencers? Make Sure the FTC Hits the “Like” Button

Thomas Harvey, The Recorder

TINA.org is helping the FTC crack down on Kardashian-esque influencers

Ellen Vessels, The American Genius

Advocates See Pandemic as Possible Tipping Point to Regulate Social Media Influencers

Sam Sabin, Morning Consult

Ad Watchdog TINA.org Follows Up on Kardashians’ Deceptive Advertising

MADISON, CONN. Sept. 26, 2017 –A little over a year ago, truthinadvertising.org (TINA.org) filed a complaint with the Federal Trade Commission (FTC) against the Kardashian/Jenner sisters for publishing social media posts that…

Instagram Advertisers Switch From Celebrities To ‘Microinfluencers’

Leticia Miranda, BuzzFeed News

Warner Brothers & PewDiePie Not Game to Disclose Influencer Marketing

MADISON, CONN.  Oct. 31, 2017 –Last November Warner Bros. entered into a final consent order with the FTC to settle charges related to a 2014 influencer marketing campaign for its Lord of…

TINA.org Files FTC Complaint Against Diageo for Deceptive Influencer Marketing of Ciroc

MADISON, CONN., Dec. 11, 2018 — Diageo’s Ciroc has experienced a meteoric rise in sales over the past decade thanks in part to a marketing strategy heavily focused on celebrity…

Savage X Fenty’s Savagely Deceptive Marketing Practices: TINA.org Reports Rihanna’s Brand to Regulators

MADISON, CONN. Feb. 10, 2020 – Championing female empowerment and sexuality, lingerie company Savage X Fenty, a joint venture between music icon Rihanna and e-commerce company TechStyle, Inc., is a…

Sponsored Endorsements: FTC Isn’t Your Only Concern

Meegan Brooks and Anthony Anscombe, Law360