Costco’s Risk-Free 100% Satisfaction Guarantee on Memberships

Allegations: Misleadingly marketing its Risk-Free 100% Satisfaction Guarantee by offering a full refund to members who cancel their memberships when executive members receive less than the amount they paid when…

That’s It Snacks

ADT Wireless Home Security Equipment and Monitoring Services

Volvo XC90

Allegations: Misleadingly marketing Volvo’s Sensus as compatible with the Android Auto app when it’s not

Soft Sheen-Carson Optimum Salon Haircare® brand Amla Legend Rejuvenating Ritual Relaxer Kit

The Honest Company’s Cleaning Products

Premium Select Medium Red Smoked Salmon Filets in Oil

Allegations: Deceptively marketing products as being high-quality, wild-caught, and smoked

belVita Breakfast Products

Allegations: Misleadingly marketing products as nutritious when they contain high levels of added sugar and increase the risk of chronic diseases

Atkins Nutritionals “Net Carbs” Claims

Allegations: Falsely marketing products as having low net carbs

Maximum Strength Selsun Blue

Allegations: Falsely marketing the shampoo as an “Antidandruff” treatment that “Helps Prevent and Eliminate Itchy Scalp & Visible Flakes” when the product contains ingredients that cause scalp irritation, hair loss,…

CVS Health Infants’ Pain & Fever Acetaminophen

Allegations: Misleadingly marketing that the product is specifically formulated for infants and charging more for the infants’ product when it contains the same formulation of the same active ingredient in…

Kroger’s Private Selection Smoked Gouda Sliced Cheese

Allegations: Falsely marketing that the cheese gets its flavor from being smoked when the flavor actually comes from an added ingredient

SeaWorld’s All-Day Dining Deal

Allegations: Marketing materials represent that certain restaurants participate in the dining deal when they don’t

Cacti Agave Spiked Seltzer

Allegations: Misleadingly marketing that beverages are made with agave to make consumers think they contain agave spirits when the ingredients list reveals they actually contain agave syrup as a sweetener

Morning Star Strand Bamboo Flooring

Allegations: Misleadingly marketing wood flooring as durable, meeting industry standards, and providing a 50 year warranty when the flooring is subject to premature cracking, splitting, warping, and shrinking

Promotions at The Gap

Allegations: Misleadingly marketing promotions without adequately disclosing exclusions and limitations

Little Remedies Infant Fever + Pain Reliever Medicine

Allegations: Falsely marketing medicine as specially formulated for infants when it contains the same amount of the active ingredient as the children’s product

No. 7 Oil-Free Skincare Products

Allegations: Falsely marketing skincare products as oil-free when they’re not

Gateway Energy Services

Allegations: Misleadingly luring consumers into switching energy suppliers by offering competitive, market-based rates when consumers who switch actually end up paying more for their energy

Strawberry Pop-Tarts

Allegations: Misleadingly marketing the filling as strawberry when it contains significant amounts of other fruits in addition to strawberries