
CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Information about federal false advertising class actions filed around the country. Please note, our list is neither comprehensive nor reflective of TINA.org’s opinion.
A deceptive marketing trend takes root.
Watch out for hidden fees.
Lawsuits allege “100%” marketing on front label is misleading.
In July 2018, a class-action lawsuit was filed against UTZ Quality Foods and Good Health Natural Products for allegedly misrepresenting the vegetable content and nutritional and health qualities of Good…
June 2014: This action was voluntarily dismissed pursuant to a settlement agreement. The terms of the settlement have not been disclosed. August 2013: A class-action lawsuit was filed against Wilson…
Allegations: Falsely advertising its orthotics
Allegations: Falsely representing that the company safeguards consumers’ personal data when such information was disclosed to third parties
August 2016: This action was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled., the reasons for which have not been disclosed. November 2014: Plaintiffs filed…
October 2019: This case was voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled. and the named plaintiff was added to…
Allegations: Falsely marketing products as being nutritious and healthful and containing “Good Fat” when products contain high amounts of unsafe fats
November 2017: This case was voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled., the reasons for which have not been…
Allegations: Failing to place the proper nutrition label on bakery goods, in violation of FDA and Alabama state law and regulations
In October 2017, a state court judge granted preliminary approval of a settlement agreement that would resolve a 2016 false advertising class-action lawsuit alleging that Big 5 Sporting Goods misrepresents…