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Häagen-Dazs Vanilla Milk Chocolate Ice Cream Bars
Allegations: Falsely marketing products as vanilla ice cream dipped in milk chocolate
In October 2020, a class-action lawsuit was filed against Froneri US, Inc. for allegedly misleadingly advertising that Häagen-Dazs Coffee Almond Crunch Ice Cream Bars are dipped in “milk chocolate” when, according to plaintiffs, the ingredients list reveals that the coating contains coconut oil, an ingredient not found in real chocolate. (Yu et al v. Froneri US, Inc., Case No. 20-cv-8512, S.D.N.Y.)
For more of TINA.org’s coverage of the marketing of ice cream, click here.
Allegations: Falsely marketing products as vanilla ice cream dipped in milk chocolate
Allegations: Misleadingly marketing that ice cream is covered in milk chocolate when the ingredients list reveals the coating contains an ingredient not found in chocolate
Allegations: Misleadingly marketing that the coating is “Rich Milk Chocolate” when it contains an ingredient not found in chocolate
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