CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
VSL#3 Probiotic Medical Food
Case Name (Date)
Starr et al. v. VSL Pharmaceuticals, Inc. et al.
19-cv-2173, D. Md.
(July 2019)
Product/Service
VSL#3 probiotic medical food
Allegations
Misleadingly using “VSL#3” in marketing after defendants lost the right to sell the proprietary formulation in 2016 and began selling an inferior formulation that had not been proven effective
Status
Pending
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