Alani Nu Facing Increased Scrutiny over Marketing to Kids
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
In July 2014, the parties agreed to dismiss a class-action lawsuit against SkinnyPop Popcorn, LLC. The complaint, which was originally filed in February 2014, alleged that the company misleadingly labels popcorn as “low-fat” and “low-calorie” when, in reality, one serving of the popcorn is not lower in fat or calories than other junk food products. We cannot determine why the parties dismissed the lawsuit. The lawsuit was dismissed with prejudice as to the named plaintiffs (meaning that the named plaintiffs cannot refile the complaint) and without prejudice as to any other party (meaning that they can refile the complaint). (Dossey and Tang et al v. SkinnyPop Popcorn, LLC and Does 1-100, Case No. 14-cv-01005, N. D. CA.).
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
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