James ‘Jay’ Noland’s Latest Ventures Raise Familiar Concerns
Permanently banned from MLM, Noland has found other ways to exploit consumers.
Zeledon et al. v. Sheex, Inc.
26-cv-883, C.D. Cal.
(Feb. 2026)
Sheex bedding products and sleepwear
Falsely advertising discounts off of artificially inflated reference prices and as available for a limited time
Pending
Permanently banned from MLM, Noland has found other ways to exploit consumers.
Pulling back the curtain on this official-sounding website.
Can these “robot” puppies replace man’s best friend?
Can you actually work out without the work?
MADISON, CONN. Feb. 11, 2026 – A company calling itself “Patent & Trademark Office” is violating the FTC’s Impersonation Rule as well as the FTC Act by falsely posing as…