CATrends: Deceptive Influencer Marketing
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Sambazon Fair for Life Certified Açaí Products
Case Name (Date)
West et al. v. Sambazon, Inc. and Ecocert USA
23-cv-2961, S.D.N.Y.
(April 2023)
Product/Service
Sambazon açaí products bearing the Fair for Life certification, including Superfruit Packs, Ready to Eat Bowls, Sorbets, and Fresh Juices
Allegations
Falsely marketing products as ethically sourced without using child labor when children harvest the fruit and the conditions are dangerous
Placing the Fair for Life certification on products when Sambazon pays for the certification and cannot substantiate claims that products are ethically sourced and made without using child labor
Status
Pending
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