Most Deceptive Ads of 2024
Here were some of the worst ads TINA.org investigated this year.
RiseWell Children’s Toothpastes
Case Name
Watkins et al. v. Illuminati Labs, LLC and RiseWell LLC
24-cv-3529, N.D. Cal.
(June 2024)
Product/Service
RiseWell children’s toothpastes
Allegations
Falsely marketing products as containing safe and clean ingredients when they contain high levels of harmful perfluoroalkyl and polyfluoroalkyl substances (PFAS)
Status
Voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled.
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Cove USA
Hidden fee is a bummer.
Worst False Ad Settlements of 2024
Some class-action settlements that left consumers behind.