CATrends: Fake Discounts on Fitness Products
When the sale price is the regular price.
Davis et al. v. The Pur Copany (USA), Inc.
22-cv-6430, W.D.N.Y.
(Oct. 2022)
Pür peppermint gum
Falsely marketing gum as peppermint when the ingredients list shows it contains no peppermint ingredients and the flavor comes from unspecified “natural flavors”
Pending
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.
Cecilia D’Anastasio, Bloomberg