
PICS Lowfat Vanilla Yogurt
Allegations: Misleadingly marketing that the flavor comes from vanilla and “other natural flavors” without disclosing the yogurt contains an artificial flavoring ingredient
In December 2019, a class-action lawsuit was filed against Price Chopper alleging that the front labels of pics vanilla almondmilk misleadingly represent that the characterizing flavor in the product is vanilla when, according to plaintiffs, the ingredients list shows that the product contains “Natural Vanilla Flavor With Other Natural Flavors.” (Fore-Heron et al v. The Price Chopper, Inc., Case No. 19-cv-11224, S. D. NY.)
For more of TINA.org’s coverage of the marketing of vanilla products, click here.
Allegations: Misleadingly marketing that the flavor comes from vanilla and “other natural flavors” without disclosing the yogurt contains an artificial flavoring ingredient
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In September 2020, a class-action lawsuit was filed against The Price Chopper for allegedly misleadingly marketing that the flavoring ingredient in pics Vanilla Bean Ice Cream is vanilla when, according…
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