Packaging of Degree, Dove and Axe

In August 2020, a class-action lawsuit was filed against Unilever for allegedly deceptively using You know when you buy a big bag of chips, and you’re all psyched for a feast, and then it turns out there are like, three chips in the bag? That bag is slack filled.ed packaging that is approximately 40 percent empty space for Degree, Dove, and Axe antiperspirants and deodorants. (Krause-Pettai et al v. Unilever United States, Inc., Case No. 20-cv-1672, S.D. Cal.)

For more of TINA.org’s coverage of the marketing of deodorants, click here.