How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
April 2016: The named plaintiff filed a Notice of Appeal regarding the attorneys’ fees and costs.
March 2016: The lawsuit was voluntarily dismissed after the parties agreed that all of the matters, except attorneys’ fees and costs, were resolved. The reasons for the dismissal have not yet been disclosed.
November 2015: A class-action lawsuit was filed against NAC Marketing Company, a marketer of subscriptions for products that claim to boost men’s testosterone. According to the complaint, the company fails to adequately present the terms of its automatic renewal and continuous service offers (i.e., monthly subscriptions for products such as Ageless Male, a testosterone supplement) and, as a result, charged consumers without their consent. (Lopez et al v. NAC Marketing Company, LLC and Does 1-10, Case No. 15-cv-2522, S. D. CA.)
For more information about other class-action lawsuits regarding automatic renewal offers and TINA.org’s coverage of them, click here.
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.