How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
In June 2018, a class-action lawsuit was filed against Techtronic Industries for allegedly misleadingly marketing Milwaukee Fastback “Press and Flip” Knives in states in which the knives are illegal without informing consumers in those states that they are prohibited by law from possessing and carrying the knives. (Lakatosh et al v. Techtronic Industries Company, Ltd., Milwaukee Electric Tool Corp, and The Home Depot, Inc.; Case No. 18-cv-5527, C.D. Cal.)
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.