Alani Nu Facing Increased Scrutiny over Marketing to Kids
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
LiveAuctioneers
Case Name (Date)
Backer et al. v. LiveAuctioneers LLC
26-cv-10936, N.D. Cal.
(Sept. 2026)
Product/Service
LiveAuctioneer’s merchandise
Allegations
Failing to adequately disclose that a mandatory “Buyer’s Premium” fee will be added to all auction purchases, which can increase the bid price by as much as 30 percent
Status
Pending
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