Deception at the Cannes Lions Festival
Misleading campaigns highlight this year’s big ad event.
Lifeway Kefir ProBoost
A May 2012 class action alleges that Lifeway Foods falsely markets the health benefits of its ProBoost Kefir products. According to the lawsuit, “Lifeway’s ProBoost products are not clinically proven to be effective for the benefits Lifeway represents in its media and advertising of the ProBoost products.” (Keatley, et al. v. Lifeway Foods, Inc., Case No. 12-cv-3521, N.D.Ill.)
The Latest
True Tone’s ‘Tan-Through’ Swimwear
Consumers may want to see through many of this company’s claims.
Court Cancels ‘Click-to-Cancel’ Rule
It won’t get any easier to cancel those annoying subscriptions.
US Cellular: ‘Four Free Phones and Four Lines for $90’
What you need to know about this offer.
Monetizing Minors: Aneliese German (aka Lisi Shops)
What’s this kidfluencer doing promoting a “youth cream”?