
CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
In August 2017, a class-action lawsuit was filed against Lifefactory, Inc. for allegedly falsely marketing Lifefactory™ silicone teethers as being “bpa-free” when, according to plaintiffs, the teethers contain BPA (a toxic synthetic compound used in plastics). (Spearman et al v. Lifefactory, Inc., Case No. 17-cv-1647, E. D. CA.)
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A deceptive marketing trend takes root.
Legislators should protect the work of the Consumer Financial Protection Bureau.
What does “human-grade” dog food actually mean?
The statement, “Manufactured in the USA 100%,” had appeared on product packaging.
E.J. Schultz, Ad Age