Alani Nu Facing Increased Scrutiny over Marketing to Kids
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
Lane Bryant
Case Name (Date)
Smith et al. v. Lane Bryant Brands Opco LLC
25-cv-3766, D. Md.
(Oct. 2025)
Product/Service
Lane Bryant merchandise
Allegations
Falsely advertising discounts as available for a limited time
Falsely advertising that consumers are getting a “free” gift without adequately disclosing that consumers must make a minimum purchase to receive the “free gift”
Status
Pending
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