Alani Nu Facing Increased Scrutiny over Marketing to Kids
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
Lee et al v. The Kingsford Products Company, LLC
21-cv-924, S.D.N.Y.
(Feb. 2021)
Kingsford 100% Natural Hardwood Briquettes
False natural claims
False claims that coals provide a “Cleaner Burn” and are less harmful to the environment
False 100% hardwood claims
Voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled.
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
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