TINA.org Action Sheds Light on SunPowerLED’s False Endorsement Claims
Letters alert agencies and organizations to company’s improper marketing.
In September 2013, a federal judge approved a $4 million settlement of a class-action lawsuit filed against Kellogg Company for allegedly falsely marketing its Frosted Mini-Wheat cereals as “clinically shown to improve kids’ attentiveness by nearly…20%.” According to the settlement terms, class members, may get a $5 refund for each box of cereal (for a maximum of 9 boxes). The company also agreed to stop representing that the cereal will improve attentiveness. (Dennis et al. v. Kellogg Co., Case No. 09-cv-01786, S. D. CA.).
Letters alert agencies and organizations to company’s improper marketing.
TINA.org discovers some roadblocks to unlocking this purportedly free offer.
New research points to “no.”
Why disclosures are key to protecting informed consumer choice and competition.
Permanently banned from MLM, Noland has found other ways to exploit consumers.