April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.
In September 2014, a class-action lawsuit was filed against It’s Just Lunch! for allegedly claiming to be “the world’s #1 personalized matchmaking service” when it actually delivers unsuitable matches, including matches with married people. According to the complaint, the service also claims it provides “personalized matchmaking & dating services” when, in reality, it chooses matches randomly. (Dunphy et al v. It’s Just Lunch, Inc., Case No. L00836514, Bergen County Court in New Jersey).
For more information about the marketing of dating services, click here.
These definitions are a joke.
FDA sniffs out unapproved claims company’s smelling salts increase alertness, focus, and more.
Why this piano man may not give you the keys to success.
Dig into these advertising claims.
Advisory opinion letter raises “serious concerns” with self-reg group’s guidance.