DSSRC’s Arbonne Decision Gets It Wrong
Council blesses MLM’s use of unsubstantiated earnings claims.
Igloo Water Coolers
In October 2020, a class-action lawsuit was filed against Igloo Products for allegedly deceptively marketing that ice will stay frozen in its ice coolers for a specific period of time – such as “3 Day,” “5 Day,” “7 day” or “120 Hour” – during normal use when, according to the complaint, the coolers do not work as advertised. (Chung et al v. Igloo Products Corp., Case No. 20-cv-4926, E.D.N.Y.)
For more of TINA.org’s coverage of the marketing of coolers, click here.
The Latest
MyLowe’s Rewards Free Shipping
TINA.org hammers out the fine print details of this advertised member perk.
The Rise of ‘Bait-and- Switch Pricing’
Emily Stewart, Business Insider
TINA.org Finds U-Haul Using Bait-and-Switch Pricing Scheme
MADISON, CONN. May 6, 2025 – U-Haul is engaged in a bait-and-switch pricing scheme with its $19.95 truck rental ads, according to an investigation by consumer advocacy organization truthinadvertising.org (TINA.org).…
U-Haul Needs to Pack Up Its Deceptive ‘$19.95’ Truck Ads
TINA.org calls on regulators to stop moving company’s bait and switch.