Pizza Hut’s $10 Large Pizza
Breaking down the fine print of this March Madness commercial.
In July 2020, a class-action lawsuit was filed against the heating oil company HOP Energy for allegedly misleadingly advertising its CAPPED plan as one in which consumers’ “home heating oil price follows the market but doesn’t go above your CAP rate” when, according to plaintiffs, the company used a fake and inflated retail price instead of the market price resulting in customers being overcharged. Later in the month, the case was transferred from state court to federal court. (Callery et al v. HOP Energy, LLC and DDM Energy, Case No. 20-cv-3652, E.D. Penn.)
Breaking down the fine print of this March Madness commercial.
Advertised $19.99 price deserves an official review.
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.