CATrends: Fake Discounts on Fitness Products
When the sale price is the regular price.
Perez et al. v. Go Macro, LLC
25-cv-9890, N.D. Cal.
(Sept. 2025)
gomacro macrobar protein bars
Marketing products as protein bars when they contain more carbohydrates and sugar than protein
Pending
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.
Cecilia D’Anastasio, Bloomberg