Monetizing Minors
How brands exploit kid influencers and their followers.
Gerber’s Grow-Up Plan and College Plan
February 2020: This case was transferred from state court to federal court. (Case No. 20-cv-27, E.D. Ky.)
January 2020: A class-action lawsuit was filed against Gerber Life Insurance Company for allegedly deceptively marketing its “Grow-Up Plan” and “College Plan” as affordable ways for parents and grandparents to save money for children when, according to plaintiffs, these plans are actually life insurance policies and consumers who get them actually lose money. (Prewitt et al v. Gerber Life Insurance Company, Case No. 20-CI-00011, Kentucky State Court – Laurel County)
The Latest
Keppal’s Made in USA Claims
TINA.org digs into online retailer’s U.S.-origin claims following consumer tip.
Rimas Music – Tracking Bad Bunny
This campaign highlights Bad Bunny’s Puerto Rican roots and recently won a Grand Prix award at the Cannes Lions festival.
Carvana’s ‘7-Day Money-Back Guarantee’
Is it still a money-back guarantee if you end up paying hundreds of dollars?
CATrends: Nutriwashing
Lawsuits allege foods and beverages aren’t as healthy as you might think.