Various Gatorade Products
Allegations: Falsely marketing that products hydrate “better than water” and contain no artificial flavors
Darr et al. v. The Gatorade Co. and Pepsico, Inc.
26-cv-6075, N.D. Ill.
(May 2026)
Gatorade Lower Sugar Drinks
Falsely marketing products as natural and containing no artificial flavors when they contain the artificial ingredients citric acid and sodium citrate
Pending
Allegations: Falsely marketing that products hydrate “better than water” and contain no artificial flavors
Allegations: Misleadingly marketing beverages as “Real Healthy Hydration,” having “No Sugar Added,” and being an “Excellent Source of Vitamin A & C” without meeting the FDA’s requirements to make such…
Advocacy group urges federal agencies to investigate what they call deceptive “diet” claims.
The commercials may be funny but don’t be fooled by some of the claims.
Issue heads to the FTC following a complaint from competing sports drink Gatorade.
A majority have faced false-ad challenges within past five years.
Whether Gatorade is a better choice than water for athletes depends on the duration and intensity of the exercise, says science. Either way, we’re pretty sure water is not “the…