April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.
In July 2014, another class-action lawsuit was filed against The Hain Celestial Group, Inc. Among other things, plaintiffs claim that the company misleadingly labels the “Earth’s Best” brand products – including infant foods, baby foods, kids’ foods, baby care products, and home care products –as “all natural” and “organic” when, in actuality, the products contain synthetic substances and ingredients that federal law prohibits in organic foods. (Segedie et al v. The Hain Celestial Group, Inc. and DOES #1-99, Case No. 14-cv-5029, S.D. NY.).
For more information about other class-action lawsuits against The Hain Celestial Group and TINA.org’s coverage of the company, click here.
These definitions are a joke.
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