Endorsements and Testimonials
What you need to know about these compelling marketing tactics.
Dr. Brite Kids Mineral Toothpaste
Case Name (Date)
Franco et al. v. Dr. Brite Naturals
25-cv-999, C.D. Cal.
(May 2025)
Product/Service
Dr. Brite Kids Mineral Toothpaste – Strawberry Sky
Allegations
Misleadingly marketing products as “non-toxic” and “safe to swallow” when they contain mercury, lead, cadmium, and arsenic, which are harmful to people’s health
Status
Pending
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