James ‘Jay’ Noland’s Latest Ventures Raise Familiar Concerns
Permanently banned from MLM, Noland has found other ways to exploit consumers.
Discounts on Hume Fitness Products
Case Name (Date)
Cooper et al. v. Hume Health Corp.
26-cv-345, C.D. Cal.
(Feb. 2026)
Product/Service
Hume fitness products
Allegations
Falsely advertising discounts off of artificially inflated regular prices and as available for a limited time
Status
Pending
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