TideWe
Don’t get lost in this outdoor company’s dubious origin story.
Binder et al. v. Premium Brands Opco LLC
23-cv-3939, S.D.N.Y.
(May 2023)
Binder et al. v. Premium Brands Opco LLC
25CU012849N, California state court – San Diego
(March 2025)
Merchandise sold at Ann Taylor Factory Stores and LOFT outlet stores
Falsely advertising discounts off of artificially inflated reference prices
Binder case (No. 23-cv-3939): Dismissed (June 2024 order and 2025 order)
Binder case (No. 25CU012849N): Settled
(Preliminarily approved)
https://pbocpricingsettlement.com/
Don’t get lost in this outdoor company’s dubious origin story.
Stephanie Zimmermann, Chicago Sun Times
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