Decoding Cosmetics Claims: Eyelash Serums
Common ingredient raises potential health risks not always clearly disclosed in the marketing.
In September 2019, a class-action lawsuit was filed against Defenders, Inc. alleging that the company, which sells and installs home security systems, sends misleading emails to consumers. Specifically, plaintiffs claim that the subject line of the emails state “Your ADT Monitored free* offer has arrived” while a lengthy disclosure in small font in the body of the email reveals that consumers must actually pay monthly fees for the company’s services. (George et al v. Defenders, Inc., Case No. 19-cv-1822, M.D. Fla.)
Common ingredient raises potential health risks not always clearly disclosed in the marketing.
Former sales associate files lawsuit accusing luxury brand of greenwashing.
The bottom line? Prepare to pay more.
Pest control company updates marketing to be “clearer” about what it is actually offering.
You have the power to hold deceptive marketers accountable.