April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.
In October 2018, a class-action lawsuit was filed against Cucina & Amore Inc. for allegedly deceptively marketing its sauces – including Pesto Alla Genovese, Bruschetta Artichoke, and Pequillo Peppers & Mango Salsa – as having “No Preservatives” when, according to plaintiffs, they contain the preservatives citric acid and ascorbic acid. (Flolo et al v. Cucina & Amore Inc., Case No. 18-cv-6374, N.D. Cal.)
These definitions are a joke.
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