CATrends: Fake Discounts on Fitness Products
When the sale price is the regular price.
Hoffman et al. v. Haim Einhorn et al.
26-cv-1414, D.N.J.
(Jan. 2026)
Bodywell cellphone chips
Falsely advertising that products provide various health benefits – including that they reduce the amount of radiation that a brain absorbs by 80 percent and the temperature of a brain by 50 percent; reduce headaches, hand pain and anxiety; and improve sleep quality and mental clarity – when the products do not provide any of the advertised benefits
Pending
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.
Cecilia D’Anastasio, Bloomberg