Monetizing Minors: Eric Befumo (aka Big Justice)
Brand partnerships worthy of a big “doom!”
In July 2014, a class-action lawsuit was filed against Blue Cross of California for allegedly deceptively representing its individual health service plans. Among other things, the complaint claims that the company misrepresented that specific physicians and hospitals were participating in the Blue Cross EPO health service plan when, in reality, they were not. (Felser et al., v. Blue Cross of California, dba Anthem Blue Cross and DOES 1-100 inclusive, Case No. BC 550739, California Superior Court, Los Angeles).
For more information about other class-action lawsuits against insurance companies and TINA.org’s coverage of the issue, click here.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
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