Ban® Invisible Solids Deodorants

October 2015: This action was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled.. The reasons for the dismissal have not been disclosed.

April 2015: A class-action lawsuit was filed against Kao USA Inc., the marketer of Ban® deodorant and antiperspirants, for allegedly deceptively marketing Ban® Invisible Solids Deodorants. Specifically, the complaint alleges that the deodorant containers misleadingly list the net weight as 2.6 ounces when, in reality, a significant portion of the deodorant is embedded under a plastic platform and inaccessible to consumers. In addition, the plaintiffs claim that the company misleadingly uses You know when you buy a big bag of chips, and you’re all psyched for a feast, and then it turns out there are like, three chips in the bag? That bag is slack filled.ed packaging (i.e., the containers are approximately 5.375 inches long and 2.5 inches wide when, in reality, the deodorant is approximately 2.5 inches long and 2.5 inches wide). (Chong et al v. Kao USA Inc., Case No. 15-cv-2131, E. D. NY.)

For more information about other class-action lawsuits regarding the misleading marketing of deodorants and TINA.org’s coverage of the topic, click here.

For more information about other class-action lawsuits regarding slack-filled packaging and TINA.org’s coverage of the issue, click here.