Axe Antiperspirants
Case Name (Date)
Muller et al v. Conopco, Inc. d/b/a Unilever
21-cv-583, E.D. Mo.
(Jan. 2021)
Product/Service
Axe antiperspirants
Allegations
Deceptively marketing that products provide “Anti Marks Protection” when the active ingredient actually causes white marks and yellow stains
Status
Pending
Class-Action Tracker
Axe Anti-Marks Antiperspirants
The Latest
TINA’s Take: The Paid Ads Left Out of the Facebook Ad Boycott
It’s disingenuous for brands to suggest they are boycotting a platform and then still run ads on that platform.
By The Numbers: Vanilla Flavor Class-Action Lawsuits
TINA.org is currently tracking 70 class actions challenging claims that a variety of foods and beverages are truly vanilla.
CATrends: ‘Anti Stain’ and ‘Anti Mark’ Antiperspirants
Class-action lawsuits allege antiperspirants’ marketing claims don’t stick.
CATrends: Vanilla Ice Cream
A popular summertime treat is the subject of a current trend in class-action litigation.
TINA.org’s Social Media Influencers Actions
A review of TINA.org’s work exposing deceptive marketing tactics by social media influencers.